In the supply chain, the supplier usually has the bargaining power. Due to the length of the supply chain, fairness is difficult to coordinate and guarantee. Producers are vulnerable players in this chain with weaker bargaining power and lower profit margins.
In our vision we indicate how fairness and transparency can be achieved along the supply chain:
- Farmers and workers are paid fairly: value and power are distributed evenly throughout the system;
- New business models and communication promote trust between all actors;
- The environmental, social and health costs and benefits of farming are reflected in payments to farmers and in food costs, and external costs are taken into account.
Gipfelhirsch is careful to obtain the required raw materials from reputable dealers, who in turn are committed to sustainable sourcing.
In addition, we are active in communities that are also committed to fair trading and show this constantly. You can read more about this at Fair Trade Town. Our home, Uster, is a ‘Fair Trade Town’ and our office and manufacturing site, Wallisellen, is an active member of Fair Trade Town. That makes us proud!